Five 2010 Content Trends
Written by Annette Elton
Welcome to the New Year!
It’s an exciting time of the year filled with resolutions, goal setting, planning, predictions and trends.
Speaking of trends, what about content trends for 2010? How do you think content will change over the next year?
1. Social Marketing – We’ve certainly seen the rise of several trends over the past couple of years and one that’s sure to continue growing is the trend toward more social interaction online including social marketing. Tweets, Facebook posts and pages and even profile building are all content tactics to consider when planning your content strategy for the upcoming year.
2. Mobile Content - Several notable websites including Mashable and Entrepreneur both reference mobile content as a growing trend though the success you see from mobile content and mobile marketing will depend largely on your niche and your audience. (A younger audience is more likely to spend time and search on their phones than an older audience.)
3. Online Video Content – Video is still on the rise and is a worthy investment. Plan it properly, script your content and test the results to determine what types of videos your audience responds to.
4. Quality Content – While it may not be a trend but rather a growth spurt, online the demand for quality content continues to rise. Gone are the days where you can throw up poorly written content, optimize for the search engines, and make money. Competition and consumer demand has meant a need for quality content in myriad formats, including print, video and audio, to forge a connection with your readers and to provide real value.
5. Email Marketing – Email marketing has been and may always will be one of the best content and marketing tools available to Internet marketers.
As you create your marketing and content plan for 2010, remember you don’t have to write it all yourself. Outsource your Tweets, mobile content, articles, reports, ebooks, and autoresponders to qualified professionals.
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About the Author
Visit Annette online at AllCustomContent.com
Everybody says "Content is King", but what does that mean for you? 
Adam Fairhead says:
Definitely looking forward to seeing a little more #4 on the web.
Paul Roth says:
What sort of content do you think works best for #5 (emails)?
Annette Elton says:
Hi Paul,
There are many options for email marketing. The old standbys like newsletters and ecourses (an educational series delivered in bite sized chunks) still work quite well. So do quotes of the day, tips of the week and so on. It depends on what your audience wants and responds to – testing and tracking!