About Alice Seba and Annette Elton
Articles by Alice Seba and
What to Do When Your Ghostwriter Screws Up
Written by Alice and Annette · Print This Article
Over the past couple of weeks, we’ve been talking about finding the right writer and communicating, so you get what you want.
Unfortunately, sometimes it happens and your writer will screw up. If you receive a project you’re not happy with, there’s no need to panic. Everything is salvageable and it’s going to take a little work to get there. Read more…
Get What You Want from Your Ghostwriter
Written by Alice and Annette · Print This Article
Last week, we gave you some tips on hiring a ghostwriter. It’s not always easy to find the right person, but armed with those tips, you can now outsource your writing without losing your mind. 
If you missed the tips last week, we’ve posted them here.
Of course, your journey doesn’t end there. Once you have the writer, you have to give them some work. Here are 8 tips to help you make sure you get exactly what you want from your ghostwriter. Read more…
10 Things to Consider When Hiring a Writer
Written by Alice and Annette · Print This Article
There comes a time when we need help from others to keep up with our businesses. One of the easiest ways to get help is hire a writer…and you’ve probably done this before or considered it, at least. While it’s easy to have someone write your content, it’s not always as easy to find the right person for the job.
Because of that, we’ve put together a little checklist of 10 things to consider when hiring. Read more…
Let’s Be Real: 6 Reasons SEO Isn’t Everything
Written by Alice and Annette · Print This Article
Last week, we sent you an SEO checklist (by the way, you can grab it here if you missed it) and while it’s certainly a helpful tool to help grow your traffic, it’s just one piece of the business success puzzle.
Here are six reasons why SEO isn’t everything, and why you need to continue to take a more comprehensive approach to promoting your site. Read more…
Free Website SEO Checklist
Written by Alice and Annette · Print This Article
As you probably know, we love to help our clients with their content creation. But one thing we hate is to see our clients not make the best use of the content they purchased with their hard-earned money. If you’re going to take the time to write content or pay someone to write it for you, it’s important to do everything you can to get as many possible eyeballs onto that content.
It’s no secret that one of the things you can do is optimize your content for search engine traffic. A few tweaks here and there and you could have a steady stream of traffic to your site for years to come. To make it easier for you to work on your search engine optimization (SEO), we’ve created a little downloadable checklist / cheat sheet for you. Read more…
Everybody says "Content is King", but what does that mean for you? 
