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	<title>Contentrix - Content Marketing &#187; Kathryn Lang</title>
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		<title>Create a Gregarious Website with Great Content</title>
		<link>http://contentrix.com/gregarious-website-great-content/4705</link>
		<comments>http://contentrix.com/gregarious-website-great-content/4705#comments</comments>
		<pubDate>Thu, 25 Aug 2011 03:17:05 +0000</pubDate>
		<dc:creator>Kathryn Lang</dc:creator>
				<category><![CDATA[Content Writing Tips]]></category>
		<category><![CDATA[great content]]></category>
		<category><![CDATA[gregarious website]]></category>
		<category><![CDATA[social interaction]]></category>

		<guid isPermaLink="false">http://contentrix.com/?p=4705</guid>
		<description><![CDATA[Creating a gregarious website can be the key to taking your business or site to the next level. Webster defines gregarious as being fond of company or sociable, but it also says that when related to animals that being a loosely organized community. Implementing the actions that will bring people together gives your site a [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://contentrix.com/wp-content/uploads/2011/08/flamingos.jpg"><img src="http://contentrix.com/wp-content/uploads/2011/08/flamingos.jpg" alt="Build a gregarious website with Great Content" width="458" height="122" class="alignnone size-full wp-image-4706" /></a></p>
<p>Creating a gregarious website can be the key to taking your business or site to the next level. Webster defines gregarious as being fond of company or sociable, but it also says that when related to animals that being a loosely organized community. Implementing the actions that will bring people together gives your site a boost of energy and direction.</p>
<p><strong>Top Tips for a Gregarious Website</strong></p>
<ul>
1. Create a call to action. Get the visitors to your website INVOLVED in the website. Offer prizes for the number or times they comment on the website or get others to come to the site on their recommendation or even for being mentioned on their social websites.<br />
<span id="more-4705"></span><br />
2. Develop a circle of content. Ask your visitors to answer a question from your site on their site and to link back to your site with the new post. Do a follow up article that includes the top 10 or 20 articles that have linked back and be sure to include a link to the other original articles.</p>
<p>3. Get involved on other websites related to yours. Comment on the sites with relevant content. Follow the comments and continue to engage the conversation.</p>
<p>4. Expand to social media. Post quotes from your content on your social media and include a link back in some of the posts. Be sure to also include any call to actions with a link.</p>
<p>5. Make it easy to comment. Some sites seem to require a mound of paperwork for the right to post a simple comment. Monitoring your comments should be enough to keep the trolls and scams from slithering into your site.</p>
<p>6. Include a weekly or monthly survey about the industry, your products, or some random topic that you draw from a hat of topics produced from another survey that you created in the past. Keep it fun and be sure to include an article about the survey results in a future content.</p>
<p>7. Add your own social element to the website. Set up a forum or chat room so that visitors can easily interact with each other.</p>
<p>8. Create a game just for your site. Really get the others sites involved by making it a scavenger hunt. You can give a prize to the person that follows the clues in the different posts to the secret treasure.
</ul>
<p>Getting people to mingle on a website is not all that much different from getting them to interact in person. Most people want to be connected &#8211; you just have to help them find the tools to make that happen. Be creative, think outside the box a little, and most of all have fun. You will find that enjoying the journey will be the best way to create a gregarious website.</p>
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		<title>Fast and Simple Tips for Focus in Content</title>
		<link>http://contentrix.com/tips-focus-content/4628</link>
		<comments>http://contentrix.com/tips-focus-content/4628#comments</comments>
		<pubDate>Thu, 18 Aug 2011 00:01:17 +0000</pubDate>
		<dc:creator>Kathryn Lang</dc:creator>
				<category><![CDATA[Content Writing Tips]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[focus]]></category>

		<guid isPermaLink="false">http://contentrix.com/?p=4628</guid>
		<description><![CDATA[Focus in content allows readers to know what is expected and then be encouraged to return for more. Content that comes from all directions and a website that has no focus will end up leading visitors nowhere &#8211; because there is nowhere to go. A website can have different areas of expertise, but they should [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://contentrix.com/wp-content/uploads/2011/08/big-oak-tree2.jpg"><img class="size-full wp-image-4631 alignleft" style="border: 0pt none; margin: 10px;" src="http://contentrix.com/wp-content/uploads/2011/08/big-oak-tree2.jpg" alt="Tips to help focus for great content" width="177" height="180" /></a> Focus in content allows readers to know what is expected and then be encouraged to return for more. Content that comes from all directions and a website that has no focus will end up leading visitors nowhere &#8211; because there is nowhere to go.</p>
<p>A website can have different areas of expertise, but they should all be joined by a common bond. Build a focus point and then grow out from that one point and you will find that content becomes more connected and unified. It may also happen that having the connection makes it easier to create content in the first place.</p>
<p><strong>Top Tips for Focus in Content</strong><br />
<span id="more-4628"></span><br />
- Create a vision statement. You start all trips to new destinations by looking at a map. The vision statement will be your map and ultimately the focus that will drive your content. You can look back at your vision statement and ask, &#8220;Does this work with what I am trying to do?&#8221;</p>
<p>- Draw a diagram for you content creation. A tree works well, because the trunk supports limbs that support branches that support leaves. The trunk is your vision &#8211; the main focus for your website and content. Each limb becomes an idea or direction where you want to expand your focus. The smaller branches are broad topics to cover in the expanded directions. The leaves are the specific titles that you want to write. Seeing your content ideas drawn out may help you better recognize when something is out of place or simply out of focus.</p>
<p>- Learn to prune your tree. Just because you want something does not mean you get it. Keep out the unfocused content and you will find that your readers appreciate even more the focus in content you leave behind.</p>
<p>- Remember the roots. The roots anchor the tree down, and although you never seem them they are one of the most essential components of the tree. You are the roots of your content and website. Stick to the core of who you are and you will find that your content tree will grow and prosper with a natural ease.</p>
<p>Building a website with great content that provides readers with a reason to return can be as fast and simple as drawing a tree. All you need is to know your vision, understand the different directions that vision will take and then fill those branches with content leaves all while maintaining the roots of your core.</p>
<p>It is simple, but it is not always easy. Writing regular content can be one of the toughest jobs for any website owner. Creating a focus in content will help make the process a little less painful.</p>
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		<title>Attitude for Excellence in Content Creation</title>
		<link>http://contentrix.com/attitude-for-excellence-in-content-creation/4574</link>
		<comments>http://contentrix.com/attitude-for-excellence-in-content-creation/4574#comments</comments>
		<pubDate>Thu, 11 Aug 2011 04:13:43 +0000</pubDate>
		<dc:creator>Kathryn Lang</dc:creator>
				<category><![CDATA[Contentrix Updates]]></category>
		<category><![CDATA[content creation]]></category>
		<category><![CDATA[excellence in content]]></category>

		<guid isPermaLink="false">http://contentrix.com/?p=4574</guid>
		<description><![CDATA[Great content begins with an attitude of excellence and a genuine pride for the words that you put up on that screen. The need to take it beyond good enough into a place where mistakes are not able to hide drives the best content and builds a strong website. Developing that attitude for excellence starts [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://contentrix.com/wp-content/uploads/2011/08/excellence.jpg"><img src="http://contentrix.com/wp-content/uploads/2011/08/excellence.jpg" alt="Steps for Excellence in Content" width="498" height="179" class="alignnone size-full wp-image-4575" /></a></p>
<p>Great content begins with an attitude of excellence and a genuine pride for the words that you put up on that screen. The need to take it beyond good enough into a place where mistakes are not able to hide drives the best content and builds a strong website. Developing that attitude for excellence starts with little habits that will allow for the crafting of the structure of your website.</p>
<p><strong>Tips for Developing an Attitude for Excellence in Content</strong></p>
<ul>
1. Go beyond Spell Check. Software can be a wonderful tool to have around, but it is NOT dependable (just ask anyone with a new smart phone). You do not want to brake from what you right to fed your stomach only to realize that it was all wrong &#8211; and you KNOW that you only catch those little glitches after you hit publish if you are not careful from the beginning.<br />
<span id="more-4574"></span><br />
2. Read what you are writing out loud and to someone else if you can get any family members to sit still long enough (trust me on this, the longer you write the harder it will be to find an assistant for this job). The sound of the words will help you determine if they work in that order or if things would flow better with a little tweaking.</p>
<p>3. Invest in an editor or get another writer friend to trade out editing skills. The extra effort will pay off with better content for your website. A new set of eyes will see glaring mistakes in the same article that you thought was fine. You can get too close to the words to see those mistakes (like the ones Spell Check misses).</p>
<p>4. Set aside time for the work. The closer you cut the deadline the more likely you are to make a mistake. Invest the extra time to ensure that you create excellent content for the site. Create a buffer of time by holding back the articles you write until you build up a week or two of material &#8211; THEN take the articles live by programming them to post one day at a time. Continue working on new material and you will never feel the crunch of trying to post in a hurry.</p>
<p>5. Step away from the material for a while. It may only be a day or it may be up to a week. Give your mind a chance to relax and get some distance from the words. You will be in a better position to review what you have written and catch any errors.
</ul>
<p>The more effort you put into your content the better you will build your website. An attitude of excellence means that you are working to craft words in a way that would make even your English teacher proud!</p>
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		<title>Determination Dictates Direction</title>
		<link>http://contentrix.com/determination-dictates-direction/4514</link>
		<comments>http://contentrix.com/determination-dictates-direction/4514#comments</comments>
		<pubDate>Thu, 04 Aug 2011 03:25:00 +0000</pubDate>
		<dc:creator>Kathryn Lang</dc:creator>
				<category><![CDATA[Content Writing Tips]]></category>
		<category><![CDATA[determination]]></category>
		<category><![CDATA[developing content]]></category>

		<guid isPermaLink="false">http://contentrix.com/?p=4514</guid>
		<description><![CDATA[&#8220;Keep your dreams alive. Understand to achieve anything requires faith and belief in yourself, vision, hard work, determination and dedication. Remember all things are possible for those who believe.&#8221; &#8211; Gail Devers Michael Phelps won more gold medals in a single Olympics than any other competitor. He beat out the record held for decades by [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://contentrix.com/wp-content/uploads/2011/08/swimmer.jpg"><img src="http://contentrix.com/wp-content/uploads/2011/08/swimmer.jpg" alt="Determine to do what you set out to do." width="286" height="160" class="alignleft size-full wp-image-4515" style="margin-right:10px;margin-top:15px;margin-bottom:15px" /></a></p>
<p>&#8220;Keep your dreams alive. Understand to achieve anything requires faith and belief in yourself, vision, hard work, determination and dedication. Remember all things are possible for those who believe.&#8221; &#8211; Gail Devers</p>
<p>Michael Phelps won more gold medals in a single Olympics than any other competitor. He beat out the record held for decades by Mark Spitz. During interviews he was often questioned about how he did what many believed to be undoable. He always replied that he never expected NOT to do it.</p>
<p>Creating great content for your website often comes down to that kind of sheer determination. You have to be so focused that the possibility that you might NOT do it never even comes into play. </p>
<p><strong>Develop a Determined Mindset</strong></p>
<ul>
- Surround yourself with others that believe anything is possible. Nothing puts a damper on a dream faster than someone telling you it is not possible. You want to be encouraged and lifted up at every step of the journey. Find some like-minded people that will tell you that determination will get you where you desire to go.<br />
<span id="more-4514"></span><br />
- Stop feeding the negatives. Doomsday predictions will slow down your desire to step out and chase that dream. It is always good to be knowledgeable about issues, but feeding the fires 24 hours a day will only leave you depressed, disgruntled and distracted from where you are supposed to be going.</p>
<p>- Settle on the dream. Know what you want and let that begin to take root in your heart and mind. The more you grow that dream, the harder it will be for others to deter you from making the dream a reality.</p>
<p>- Surrender to being different. &#8220;We have never done it that way before,&#8221; has killed more dreams than anything else. Expect people NOT to get what you are doing and you will be free to do it.
</ul>
<p>Things are different when you are turning a vision into reality. Growing a dream requires stepping out of the normal and expected so that you can begin to venture down the road to extraordinary. </p>
<p>Determination will push through places that talent, skills and even resources may not be able to go alone. Stand firm in the pursuit of what you are doing and you will find that you can create content to reveal that journey. </p>
<p>Visitors to your website want to learn from what you provide on the pages. You need to present something more than mere words. Content that motivates readers to return and to share starts with a heart determined to reach a dream. Develop the content that will grow your website by following your dreams with a determined focused that will lead you (and your visitors) to the desired finish.</p>
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		<title>Creating Consistent Content</title>
		<link>http://contentrix.com/creating-consistent-content/4449</link>
		<comments>http://contentrix.com/creating-consistent-content/4449#comments</comments>
		<pubDate>Wed, 27 Jul 2011 15:29:20 +0000</pubDate>
		<dc:creator>Kathryn Lang</dc:creator>
				<category><![CDATA[Content Writing Tips]]></category>
		<category><![CDATA[consistency]]></category>
		<category><![CDATA[consistent content]]></category>
		<category><![CDATA[procrastination]]></category>

		<guid isPermaLink="false">http://contentrix.com/?p=4449</guid>
		<description><![CDATA[Developing a strong following on your website begins with consistent content. The number of times that you post each day or week and the specific day that you choose to post your articles are not as important in creating consistency as simply posting on a regular basis. It is the consistent that readers will find [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://contentrix.com/wp-content/uploads/2011/07/calendar.jpg"><img class="alignleft size-full wp-image-4450" style="margin-right: 10px; margin-top: 10px; margin-bottom: 10px;" src="http://contentrix.com/wp-content/uploads/2011/07/calendar.jpg" alt="Create a habit for consistent content" width="227" height="170" /></a></p>
<p>Developing a strong following on your website begins with consistent content. The number of times that you post each day or week and the specific day that you choose to post your articles are not as important in creating consistency as simply posting on a regular basis. It is the consistent that readers will find reliable.</p>
<p>Consistency and procrastination have been waging war in my life since I was old enough to make a plan. I would have told you that procrastination has the winning percentage, but I recognized something as I was writing this article. Procrastination wins out when the things are important or what I want or need to do. Consistent always wins when cake is involved.</p>
<p>Forming a habit of being consistent requires doing. I can plan to be consistent, I can think about being consistent. The only way to be is to do.</p>
<p><strong>Forming a Habit of Consistency</strong><br />
<span id="more-4449"></span></p>
<ul> &#8211; Realize that you are already very good at being consistent. You get up every day. Most of us get dressed every day. There are things you do every day (and many of them without thinking about it). You are already a consistent person. The key is to apply that habit to your content.</p>
<p>- Write 400 words every single day. It can be on your computer or on a notepad, but eventually you need to put those words into a folder that you can access through your computer (and it needs to be done each day). Lock yourself in a room to get the words written. Make them a priority. Making a point to do the writing will begin to grow the habit of consistent content.</p>
<p>- Recognize that creating a habit requires a daily commitment. It has to be an everyday affair. Even if you only post articles once a week, consistent content comes from consistent writing. Use your other writing to create products or do guests posts. But make a point to write each day and to organize the writing that you do.</p>
<p>- Find some accountability. Team up with another writer and check in at least once a day to see if you are both doing what you have determined needs to be done. You might also want to make a face to face meeting once a week to help look over what has been accomplished in the last week and what needs to be accomplished in the week to come.</ul>
<p>Readers want some stability in the sites that they visit and knowing that you will have new words of wisdom to share on a particular schedule will help keep them returning to your site. Develop a habit that has you writing every day. You will find that the daily creation of words allows you to keep posting consistent content for your website.</p>
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