Basic Content Writing Tips

Written by Kathryn Lang

Writing content for your website is as simple as 1, 2, 3. Learning these three magic keys will help you create quick and easy content no matter what niche you are trying to fill.

This advice was given to me when I first started writing and was directed at essays for school. Over the years the advice has carried over to speaking opportunities, teaching and to most of the online writing that I do.

Step One: Tell what you are going to tell.

The opening paragraph, the title or somewhere at the beginning of the content readers need to be able to find what you are going to show them in your article. In school it was taught as an introductory paragraph and it usually consisted of three to five points to be covered in the body. This first step is crucial. If readers are not intrigued by what you propose in your opening content then they will probably stop reading before they get very far.

Step Two: Tell it.

The main part of the content must contain enough information to make it worth the reader’s valuable time to read through the content. The body of the article is the meat and readers should be so satisfied with the meal you have set before them that they are eager to come back time and time again to discover what you have created.

Step Three: Tell what you told.

The very best essay, article or content reaffirms the information that is presented so that readers have a chance to digest all that was offered. The last paragraph should summarize the whole article and leave the reader with a sentence or phrase that could remind them of all that was offered through that content.

Writing does not have to be painful or difficult. Most readers are looking for particular information and when you present that information in a process that is easy to understand and to carry away you have managed to create successful content.

The secret to writing content for your website comes down to three steps. First you should tell readers what to expect. Tell them what points your article will cover. The next step is about expanding on each of the points that you mentioned in the beginning. The final step is to remind readers what they have learned from their time spent with you.

Make writing as simple as 1, 2, 3. You will be amazed at how much easier your writing becomes. Your readers will also be grateful that you are preparing all your content with them in mind.

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