Make Them Feel… Make Them Act

We all want our writing to mean something. We want people to read our words, hear our message and then do something great because we inspired them to.

But how do you get people to take action?

{prepare yourself for a little name dropping}

Heard of Dr.Oz? He’s a doctor who got very famous as a result of the Oprah show.  Now unless you haven’t owned a TV in the last 25 years I’m sure you know Oprah. She’s the lady that moves people to action, that makes people cry, that builds schools for children in Africa, that helps authors sell millions of books, and on and on and on. Read more…

Embracing “Write Fast Edit Later”

In a few posts I’ve talked about editing later as a means to write more quickly but also more effectively.

When you pause to edit your spelling and/or grammar you interrupt the thought process. It slows you down and has the potential to disrupt your flow and affect your content.

I’ve had many people mention that they struggle with this “Write fast, edit later” rule. It’s just too tough to implement. Editing as you write has become a habit. Consider, if you’re looking for more clarity in your writing and you want to write faster, trying this experiment.

How to Embrace the “Write Fast, Edit Later” Rule

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Build a Better Mousetrap

The internet makes finding information easier than ever in history. The internet also creates a mass of competition never experienced before.

Getting readers to choose YOUR content can be a challenge. Alice talked about some ways to draw new prospects to your website. Building a better (or at least a unique) mousetrap will aid in the draw and help keep them around once they find you.

Five Steps to Make Your Content Stand Out

1. Voice – many writers carry a specific voice with their words. Some writers tend to be more casual and chatty. Other writers swing to the opposite side with articles that follow the formal structure of a journalist or English class. A unique voice will set you apart from other websites and even give you the ability to write about the same thing as other websites in your niche without writing the same thing.
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Goals Help Content

Writing comes from the heart but must be directed by the mind. The use of goals creates a map that will lay out the path to passion and purpose when it comes to a creating content for your website. It helps to know where you are going so that you can recognize when you get there (and when you get off track).

Setting Goals for Writing

• Who do you envision will be reading your content? Making a list of the people that you want to visit or expect to visit will help direct your content. Read more…

Writing Exposed

The best writing reveals a piece of the writer so that the reader can connect and make the content personal. Professionals might tell you to keep the private life private. Internet police remind you to hold tight to a veil of secrecy. But successful internet entrepreneurs and website owners will tell you that successful content needs some degree of personal exposure.

Getting Comfortable in Your Writing Skin
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Building Better Content

Ask any builder and you will learn that a solid foundation sets the tone for the structure that follows. We learned the difficulty that comes from a foundation that never sets properly.

The same theory holds true for the content that you produce for you website. Start your content from the ground up, with a foundation set square and even, and you will have an article that can stand the test of time.

Keys to Solid Content Read more…

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