A Copy Conversion Checklist

Written by Lesli Mack · Print This Article

Want your content and copy to produce more subscribers and customers?

Here’s a quick checklist that might come in handy.

It’s an excerpt from one the checklists at DIYplr.com and we thought it might come in handy for you as well.

4 Things You Need to Know to Make Content Build Your Business

Written by Alice Seba · Print This Article

I always fancied myself to be a writer. Teachers told my parents I wrote great stories and poems. I even won an award once. I got A’s in English and in my Grade 12 Creative Writing class. I even got mad at my teacher when I got a B on a particular short story. How dare she?!

You might be a great writer too, but is it really enough to build a business around?

Maybe. Maybe not if you don’t have additional skills to go with that writing talent. See, making a living publishing your own content isn’t quite the same as writing stories for class or articles for the school newspaper. I wish it was, but it just doesn’t work that way.

If you want to make a real go of this, here are 4 thing you need to know to make content work for you… Read more…

Why Selling Early Might Make Sense

Written by Alice Seba · Print This Article

The other day I was talking to one of our 30-Minute Bootcamp students (she’s a great student, by the way…asks lots of good questions and takes plenty of action) and I gave her some advice on how to start making money from her list more quickly.

She told me that she had been approaching things from the point of view that if she gave tons at first, she’d be in a better position to sell them something later. I think it’s advice that is given a lot online and I also believe that advice can definitely work. After all, giving can create a stronger bond between subscriber and publisher, plus it fosters an environment of sharing and spreading the word about what you have to offer.

Well, I think you can have the best of both worlds in a way that is manageable and very profitable… Read more…

Getting Through the Unbearable Task
of Writing Sales Copy

Written by Alice Seba · Print This Article

If you want to sell stuff, you know you need sales copy. Without copy, even the greatest products can go unnoticed. Copy is what helps your readers understand your product’s benefits and why the product is (or isn’t) a good fit for them.

Without copy, it’s all just a guessing game and you should never leave things to chance when it comes to selling your products.

If you dread writing sales copy and don’t have the cash to hire a true professional, the hard truth is you’re gonna have to do some writing yourself. Sorry.

And seriously, NEVER skimp on sales copy.

Copy written by someone who isn’t copywriter, but is knowledgeable and passionate about the product (YOU) will likely outperform copy written by a hire that only kind of knows what they’re doing.

So with that in mind, let’s get you through this unbearable task…
Read more…