Don’t Let the Blind Lead You Blind

I have been seeing a dangerous trend lately and with the big vastness of the Internet, I suppose it’s not at all surprising.

Whether you are writing a blog post, sharing a link or retweeting someone you respect, you have to do your homework. I am not sure what’s happened over the past year or so, but it seems everyone has forgotten the important adage of:

“You can’t believe everything you read.” Read more…

Get That Content off Your Hard Drive

Have you ever hired someone to write content or purchased some private label right content and then just let it sit on your hard drive?

Sure, we’ve all done this at some point in time.

We get projects started with the best of intentions, but then we get busy or distracted and the seemingly small task of publishing our content gets put aside.

But have you sat down to think about how that “small” task can mean BIG things for your business? After all, content can serve a lot of important uses… Read more…

More Efficient Content Creation in 2012

By now, you know the power of content, but if you’re like many people, it often gets left on the backburner because it seems to take so much time. Or if you do get it done, it makes it hard to get everything else in your business done too.

Well, if you’re ready to stay on top of your content creation in 2012, here are some tips for becoming more efficient… Read more…

Top 12 Content Marketing Tools for 2012

If you’ve been a reader at Contentrix for any amount of time, you know that we are not about fads, short-term marketing gimmicks or nor do we advocate  attempts to game any system. We’re all about solid content and conversion strategies that work for the long haul.

So now that I’m writing a top 12 content marketing tool list for 2012, you should probably expect this to be solid stuff with no crazy surprises and these tools will take you through 2012 and beyond.

For all these tools you also have choice. The specific tools you choose should be determined by your business needs, preference and budget. There is really no right or wrong choice, but one thing’s for certain…your business will be far more successful if you learn to make these important decisions for yourself.

Now without further ado, here are those top 12 content marketing tools… Read more…

Whether They Love You Or Hate You…
It Really Doesn’t Matter

You may know this band to the left (it’s Nickelback for the uninitiated).

If you do know them, you probably feel one of two things…you either love them or you loathe them.

It’s really not likely that you have any feelings in between. Read more…

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