Find Your Way to Content Success

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Finding your way to content success may not be an easy path. Each expert seems to have a map that will get you to where you want to go. The shape of the internet changes on a daily basis. The path that you need to take will be one that you unlock as you journey down your own unique road.

Tips for YOUR Content Success

    1. Learn from the best. The different internet experts may not have all of the answers, but they can be great examples of what has worked in the past. Read the blogs, Facebook pages and other offerings of those that have made their mark on the internet. Take notes and use their path to begin to forge your own.

    2. Have a plan. All trips need some organization – or at least an ending point. Without some type of plan in place you will never recognize when you arrive at your destination. Create a business plan around your content writing and see how it guides your articles to the success that you desire.

    3. Know your audience. Write for the people reading and not just for the content creations sake. Invest some time into knowing the needs of the readers and you will be one step closer to creating content that will be a success to them.

    4. Be willing to experiment. Try different angles to see if you get the picture you desire. There will always be more than one way to approach the creation and implementation of anything great.

    5. Be persistent in the experiments. Hoping around from one idea to another without waiting to see what sticks can be just as bad – or even worse – than having no willingness to try something new.

    6. Be willing to walk away. Persistence is important, but knowing when to say when can save valuable time and energy. Give all new content writing techniques a chance, but also allow yourself to walk away from those systems that do not work for you, your content or your website.

    7. Rinse and repeat. The best advice I ever received recommended that you just continue to try until you discover what works best for you. It may take a lot of trial and error or you may hit it on the first pitch. Try and then try again.

Creating content success will not happen by following a perfect pattern. Each website is unique and the readers that will come will be unique. It is important to find a unique path to the content that will work for you. Be flexible but persistent. Be willing to try and to try again. Listen to the experts, but pick and choose the tools that will guide you down your path and you will find your way to content success.

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2 Critical Newsletter Management Tips

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Mumbai Mirror..
photo credit: Kavya Bhat

You’ve probably heard again and again about the importance of having a great newsletter. Your newsletter allows you to stay in contact with the people interested in your products. It allows you to build long term relationships and increase your conversions many fold.

That said, how do you actually manage a newsletter well? What makes people love certain newsletters while they routinely ignore others?

Here are a 2 key tips for creating newsletters that others love. [Read more...]

Give Your Readers What They Want - WITHOUT All The Hard Work - Pre-made fully-illustrated step-by-step tutorials make it easy to sell your products, build your list and grow your business. Click here to learn more.

Spurring Creativity in Your Writing

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Creativity. Originality. Imagination. Basically, how do you form a thought that’s never been brought to light before, nurture it and put it in your writing?

Creativity is the basis of all original content. Even with topics that have been written about before, for content to be truly original it needs to be mixed with a bit of originality that stems from you.

How does the creative process work with writing? How can you increase creativity, whether you’re writing a “how to” article, a blog post or a unique section of copy designed to sell? [Read more...]

Give Your Readers What They Want - WITHOUT All The Hard Work - Pre-made fully-illustrated step-by-step tutorials make it easy to sell your products, build your list and grow your business. Click here to learn more.

Create Content Worth Sharing

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The more people that are eager, willing and able to share the information you post on your website or that you create to offer to your visitors, the more people will begin to discover both you and your website. It is a circle that you want to keep moving around.

Creating the amazing content that makes your reader say, “I have to send this to my friends,” can be an overwhelming task. Think smaller about who you are trying to impact when you create the content, and you may be surprised that the resulting content has the same result as it would if you had targeted the world.

Create Content YOU Want to Share

[Read more...]

The FAQ…freebie download (no opt-in)

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If there’s one thing we really stress at Contentrix, it’s to leverage the work of others.

In fact, there are 2 lessons on the subject in our Better Content Marketing course (it will reopen sometimes in 2011, by the way).

It’s just too much to work write all your content yourself. Plus, you’ve got more important things to do like market and strategize for your business.

[Read more...]

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