3 Ways to Get More Personal With Your Readers

Written by Derek Pankaew

Blogging success doesn’t just depend on providing great content.

More often than not, people follow blogs because they like the writer, like the writer’s values and can relate with them – In addition to learning from the content itself.

So how can you build more of a personal connection with your readers? How can you let your personality shine through more?

How can you build that all important sense of writer-reader bond?

Easy Content Weekly – January 21, 2012

Written by Lesli Mack

It’s our first Easy Content Weekly for 2012.

I can’t believe it’s been over a month since I last posted, but it’s great to be back. A lot has happened over the past month and just the last week has been particularly eventful.

Since I’d be writing forever if I updated you on what’s happened since December, let’s take a look at the last week because there has been some pretty darned exciting news.

Here’s what’s new… Read more…

Great News! Our 19-Week
Better Content Marketing Course is Now Free

Written by Alice Seba

It’s a wickedly awesome day for content creators today…and that means you too!

As we announced yesterday, our 19-week hands-on Better Content Marketing course is now FREE for registration. I am super excited to greet new and old students, so it’s time to roll up our sleeves and get really serious.

If you need to register, the details are right here.

Get That Content off Your Hard Drive

Written by Alice Seba

Have you ever hired someone to write content or purchased some private label right content and then just let it sit on your hard drive?

Sure, we’ve all done this at some point in time.

We get projects started with the best of intentions, but then we get busy or distracted and the seemingly small task of publishing our content gets put aside.

But have you sat down to think about how that “small” task can mean BIG things for your business? After all, content can serve a lot of important uses… Read more…

How to Write a Stellar “How To” Article

Written by Derek Pankaew

photo credit: dreamhamar

The “how to” article is one of the most popular article formats on the internet. A large percentage of web browsers are online to look for information.

If you present this information in the right way, you can turn that browser into a loyal reader for life.

Not all how to articles are created equal. A great how to article should capture attention, get the reader emotionally engaged and end with them feeling like they got massive value.

A poor how to article sounds boring and doesn’t provide enough new content for the reader to feel excited about it.

How do you write a top notch how to article? Read more…