Turn Your Audio Transcription into a Workbook

Written by Alice Seba

workbook If you’ve ever seen audio transcribed and added to an information product, you know while it can be an informative document, it can be a bit dry. It doesn’t always make it easy for your customers to take that information and put it into action.

One way you can add more usefulness to your transcript and convert it into a highly-usable workbook.

Not sure how to do that? Here are some tips…

1. Transcribe the audio. It’s easier to work from print than from an audio recording. Plus, you’ll add more value to your information product by providing the full transcript as well.

2. Break down the transcription into sections…much like you’d have chapters in an ebook or report.

3. For each section, think of the main learning points. From there you can have your customers answer questions, do brainstorming and complete exercises on those main points.

For example, if you’re teaching your readers how to save money on their banking/credit fees, you can create a useful workbook by including:

• A checklist for researching local bank fees.
• Calculations on how much your customers are really spending.

Or if you’ve held a teleseminar on creating a membership site, put together a workbook with:

• A checklist of membership software features.
• A step-by-step planning guide to set up the site.

You get the point. Just taking the time to make your product more USEFUL and PRACTICAL to your readers can go a long way. It goes a long to increase your customer satisfaction and increase the price you ask for your product…and your customers will happily pay.

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